Friday, July 23, 2010

FAMILIAR DRUGS IN NEW PACKAGING

Since April 2009 KRKA preparations will begin to appear in Russian pharmacies in packs of a new sample. Change of packaging design will enable consumers to easily identify different products company. Design consistent with systematic rules and allow a well to perceive all key information.
Since April 2009 the Krka products will begin to appear in Russian pharmacies in packs of a new sample. Change of packaging design will enable consumers to easily identify different products company.
The main feature of the new design were "elements of navigation", allowing to quickly find the desired product. For each therapeutic group secured color gamut and a set of identification elements.
Shades of colors make it easy to determine the appropriate dosage within a particular group. Optimal location names and key information about the medicine on the packaging will also recognize products Krka at any position of the stack.
The first in a new package to buyers appear "Fromilid" 500 mg № 14, "Fromilid" 250 mg № 14, "Macroporous" 400 mg № 16, "macroporous" suspension 175 mg / 5 ml "Atoris" 10 mg № 30, "Atoris" 20 mg № 30, "Atoris" 40 mg № 30.
The new design is convenient for  consumers and professionals and provides a safer use of medicines company KRKA.

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